The Trump administration on Thursday rolled out a new website promoting what appears to be a $5 million investor visa program—branded as the "Trump card"—and offering early access to those interested in what President Donald Trump once dubbed the “gold card.”
“Thousands have been calling and asking how they can sign up to ride a beautiful road in gaining access to the Greatest Country and Market anywhere in the world,” Trump wrote in a Truth Social post announcing the move.
Earlier this year, Trump pitched the gold card concept as a high-end replacement for the EB-5 visa program. The revamped version would require a $5 million investment, up from the current $1 million threshold, and would guarantee green card privileges plus a pathway to U.S. citizenship.
“This is a gold card,” Trump said back in February. “We’re going to be putting a price on that card of about $5 million and that’s going to give you green card privileges, plus it’s going to be a route to citizenship. And wealthy people will be coming into our country by buying this card,” he explained. “They will be paying a lot of taxes.”
But the newly launched site makes no mention of the term “gold card.” Instead, it teases visitors with a bold statement: “The Trump card is coming.” Interested parties are invited to enter their email to be notified “the moment access opens.”
A digital mock-up of the Trump card features the former president beside a bald eagle, with the Statue of Liberty in the background and Trump’s signature prominently displayed. The design also highlights the $5 million price tag and mimics the layout of a U.S. dollar bill—drawing comparisons to some of Trump’s past crypto ventures.
The current EB-5 visa program, which the gold card would replace, requires foreign nationals to invest approximately $1.05 million (or $800,000 in targeted areas), and mandates the creation of at least 10 jobs. It similarly provides a path to lawful permanent residence and eventual citizenship.
Trump has repeatedly said he plans to end the EB-5 program, despite the fact that Congress reauthorized it in 2022. Whether the Trump card replaces it or merely supplements it remains to be seen—but for now, the pitch to high-dollar investors is clear: citizenship, with style, for a price.